Leading Through Uncertain Times...

Strategies for any organization should always be tailored to the specific situation and circumstances. The Lowell Bryan and Diana Farrell article, “Leading through uncertainty”, in The McKinsey Quarterly (December 2008) is a must read for all socially responsible companies,nonprofits and government agencies.

The range of possible futures confronting organizations is great. Organizations that encourage awareness, flexibility and resiliency are more likely to survive tough economic times,and even to thrive… Check out: Leading through uncertainty

Cheers!
Dave
Sharp Consulting Group,LLC

Sharp Difference

A Blog for Those Interested in Making a Difference Through Social Marketing....

The Sharp Difference blog is for people who are interested in learning, sharing and discussing new trends in Social Marketing, Cause Marketing, Strategic Partnerships, Social Networking, Community Engagement and Development. It's aimed at building community with other professionals involved with nonprofit organizations, government agencies. socially responsible corporations and media groups.

I'm planning on sharing some observations, ideas, trends and questions that I find interesting in the hope that you will comment and share your thoughts and questions about making a difference though Social Marketing.

Cheers!
Dave Sharp
Sharp Consulting Group, LLC